Microcap Ledger

Tickers · $PRPL

Purple Innovation, Inc. $PRPL

By Microcap Ledger desk · CIK 0001643953

Facts as of . Built from SEC filings and our own data. Small caps move fast; check the latest filings.

Snapshot

Exchange
Nasdaq Global Select Market
Sector
Household Furniture
Headquarters
Lehi, UT
Fiscal year end
December 31

Sources: [10-K 2026-03-31]

What the company doesAI summary of filing

Purple Innovation, Inc. designs, manufactures, and sells premium comfort products including mattresses, pillows, bases, sheets, and seat cushions. The company is built on proprietary Hyper-Elastic Polymer gel technology and sells through both direct-to-consumer channels (e-commerce at Purple.com, 55 company-owned showrooms, and online marketplaces) and wholesale channels (brick-and-mortar and online retail partners). In 2025, the company generated revenue with DTC accounting for 55.8% and wholesale for 44.2%. Purple is a revenue-generating company with integrated design, development, and manufacturing operations, including proprietary manufacturing equipment and hundreds of patents. [10-K 2026-03-31]

Segments: Mattresses, Pillows, Bases and Foundations, Sheets and Mattress Protectors

Financial health

From XBRL company facts (USD)
PeriodRevenueNet incomeOperating cash flowCashFiling
6 months to Jun 2026$194.00M−$33.77M $3.64M$23.30M[10-Q 2026-08-11]
FY ended Dec 2025$468.73M−$51.41M −$33.83M$24.34M[10-K 2026-03-31]
FY ended Dec 2024$487.88M−$97.90M −$17.85M$29.01M[10-K 2026-03-31]

Capital structure and dilution

Summary only. How these instruments work: Dilution & financing desk.

Shelf registration
S-3 filed 2025-05-23; declared effective 2025-05-30 [S-3 2025-05-23]

Listing status

Current status: 6 Form 8-K Item 3.01 filing(s) in the last 24 months, most recent 2026-10-05. Item 3.01 covers delisting notices, failures to meet a listing rule and listing transfers; read the filing for which one.

DateEventDetailsDeadlineFiling
2026-10-058-K Item 3.01Notice of delisting or failure to satisfy a continued listing rule or standard; or transfer of listing—[8-K 2026-10-05]
2026-07-228-K Item 3.01Notice of delisting or failure to satisfy a continued listing rule or standard; or transfer of listing—[8-K 2026-07-22]
2026-05-118-K Item 3.01Notice of delisting or failure to satisfy a continued listing rule or standard; or transfer of listing—[8-K 2026-05-11]
2025-11-068-K Item 3.01Notice of delisting or failure to satisfy a continued listing rule or standard; or transfer of listing—[8-K 2025-11-06]
2025-04-078-K Item 3.01Notice of delisting or failure to satisfy a continued listing rule or standard; or transfer of listing—[8-K 2025-04-07]
2024-11-138-K Item 3.01Notice of delisting or failure to satisfy a continued listing rule or standard; or transfer of listing—[8-K 2024-11-13]

More on deficiency notices and uplistings: Listing status desk.

Who owns it

Recent Form 4 transactions
DateInsiderTypeSharesPriceFiling
2026-05-04Lucian Robert Gerardbuy60,000$0.49[4 2026-05-06]
2026-03-31Ulrich George Turnerexercise6,576—[4 2026-04-02]
2026-03-31Hutchings Jeffrey Layneexercise16,881—[4 2026-04-02]
2026-03-31Haynor Eric Scottexercise21,101—[4 2026-04-02]
2026-03-31Kerby Jeffery Scottexercise13,585—[4 2026-04-02]
2026-03-31Kerby Jeffery Scottother3,920$0.66[4 2026-04-02]
2026-03-31Vogensen Todd E.exercise24,116—[4 2026-04-02]
2026-03-31Vogensen Todd E.other7,079$0.66[4 2026-04-02]
2026-03-31Demartini Robertexercise80,386—[4 2026-04-02]
2026-03-31Demartini Robertother23,192$0.66[4 2026-04-02]
2026-03-15Demartini Robertexercise56,529—[4 2026-03-17]
2026-03-15Demartini Robertother16,309$0.71[4 2026-03-17]

Catalysts and calendar

Facts as of . Small caps move fast; check the latest filings.